Pulp
Be moved by music
Project Summary
Pulp is a Japanese music streaming app, focused on more serendipitous discovery and a more engaged community. Some of the major streaming services are great at serving you what you like already, but life’s too short to listen to the same tracks on repeat. With a basic product and engaged core community in place, Pulp wanted a more engaging brand to support their marketing and community building efforts, as well as inform their product development.
Services
Strategy, Verbal Identity, Visual identity, Bespoke Typography, Product Design, Web Design
“They were very professional and provided a high level of service”
Shiro Arai
CEO,
Pulp
Strategy
Music has the power to move us. But in the age of online streaming, we've found ourselves circling the same old tracks, lost in algorithms that repeat the same music over and over again. We're reshaping how you discover music. Forget the predictable playlists; your friends are your guides to new sounds. A more personal, connected and intentional way to find new music. We’re about tapping into a world of music that's fresh, exciting, and unexplored. So you can discover unexpected tracks and stumble on fresh sounds to power your day. Burst your listening bubble and be moved by music.
